Morphé
Category
Digital Design
Year
2024-2025
Scope
Social Media
Role
Social Account
Portfolio Description
MORPHÉ is a personal training brand based in Lebanon, focused on fitness transformation, lifestyle balance, and results-driven coaching. The project aimed to build a strong and motivating digital presence that reflects the brand’s energy, professionalism, and commitment to client progress.
The collaboration focused on creating engaging social media content through a mix of posts and reels, supported by boosted content to increase reach and visibility. Visuals were designed to highlight training programs, client motivation, and brand personality while maintaining a consistent and modern fitness aesthetic.
Designed and delivered a comprehensive social media content plan including 12 posts per month, combining static posts and reels. Content focused on brand awareness, training value, and audience engagement, with selected posts boosted to maximize reach and support growth across social platforms.
Fitness awareness, brand visibility, and audience engagement
Social media posts, reels, and promotional visuals.
Morphé
Creation of bold and dynamic visuals aligned with the fitness brand identity.
Design of engaging posts and reels optimized for fitness and lifestyle content.
Development of reels and posts with boosted content to enhance visibility and audience reach.
This project was handled as a freelance collaboration, including content creation, reels, and boosted posts to support brand growth and visibility.